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Our Team
Director and Founder of Eskenzi PR – Was there life before Eskenzi PR? it was her time at News International Exhibitions launching massive consumer shows that gave her the imputus to start her own business with her first client being Reed Exhibitions the owners of Infosecurity who took her on for her golden touch at turning any new show she worked on into a success. It didn’t take long before the cybersecurity industry came knocking on her door to turn them into household names too, and so Eskenzi became known as “The Cyber-Security PR agency”. Helping more than 300 clients over the years, Yvonne has been described in PR Week as “the matriarch of technology PR – what Yvonne doesn’t know about PR or her security clients cannot be categorised,” they said. With one journalist quoted as saying “If you could clone Yvonne and her team then you could invade China”
Yvonne had her proudest moment this year when the agency received the Queen’s Awards for Enterprise for outstanding achievement in Export, which is the highest accolade a British company can receive. Yvonne and Neil were both invited to Buckingham Palace to receive their award.
When Yvonne’s not being a “PR professional” she’s usually renovating a house, designing the interiors, making pottery very badly and most importantly eating and drinking with her family and friends or travelling to far flung places. And of course she’s been known to have “no carbs before Marbs”, so she can hang out and behave very badly with her girlfriends.
Yvonne is regularly quoted in tier one media such as The Register, Infosecurity Magazine, IT Pro and The CIO World, providing insight on cybersecurity and mental wellbeing.
As a cofounder of Eskenzi PR, Neil has lead PR, Marketing and Social Media for clients in the following sectors: Information Security, Big Data, Mobile, Broadcast, Telecoms, Storage and Electronics. Neil is also on the UK Advisory Board for ISSA, the Conservative Technology Forum and the White Hat Ball.
In the PR Week Most Rated Agencies by the journalists Neil was described as “Always fast off the mark and helpful”, “A man with a real drive for excellence in PR”, “No shrinking violet and his determination in ensuring his clients are at the top of the agenda is excellent.”
Prior to becoming a director with Eskenzi PR, Neil who is also an ACMA, was the European Financial Director and MD of the French subsidiary of software development company Datawatch Inc. As a result, he brings a unique first-hand view of working in the IT market. He has also worked on corporate strategy, reporting directly to board level at NASDAQ (Datawatch) and London Stock Exchange quoted companies (Tate & Lyle plc and WPP plc, where he also held divisional Financial Director roles).
When Neil isn’t working overtime for his clients, checking the books and overseeing the computer systems he is an advanced practitioner in NLP so able to calm the office during times of stress!
Neil is also Chairman of the White Hat Ball, a fantastic charity event that brings security professionals together to raise money for NSPCC’s Childline. To learn more about the White Hat Ball, click here
Eskenzi has been lucky enough to have Lara for ten years (and to all those head-hunters she has no intention of moving)! As a senior director at Eskenzi, Lara is relentless, and known as the rapid response queen. Never a day goes by when she doesn’t get her clients in the nationals, TV or on the radio. A legend for jumping on stories as they break and her clients adore her, working on a wide range of topics - nothing holds her back. Outside of work, she loves nothing more than headbanging front and centre at a rock/metal gig, binge-watching RuPaul’s Drag Race, turning her hand to a variety of crafts and spending quality time with her son, partner and two wonderful cats, Nova and Luna.
With over 16 years’ experience in PR & Marketing, Melanie has worked up through the agency ranks from junior account executive to account director, worked in-house as Head of PR & Marketing and now is part of the Eskenzi family to bring together everything she has learnt.
Her career has focussed on B2B technology with a stint in the consumer tech industry which has led her to work with brands such as Kaspersky, Airbus, Moonpig and most recently aql. Melanie enjoys nothing more than creating campaigns and stories to drive brand awareness to help organisations to grow and achieve their goals.
Outside making stars of her clients, Melanie loves walking her dogs around the Yorkshire countryside, talking about Airedale Terriers (and a Shih Tzu), crocheting and listening to BBC Six Music.
Beth is originally from Michigan (the Mitten State) and has worked in public relations since 2008, starting in tech and cybersecurity. She loves working with clients to bring their unique voices to the masses. Beth is a keen writer with a good understanding of the cybersecurity space and can articulate complex subjects in a more easily digestible way. She also helps organise Eskenzi conferences and Security Serious Week with the Security Serious Unsung Heroes Awards, which are all about the great people that make up our industry and raising awareness of cyber issues. When not entertaining her two daughters, Beth teaches swim lessons, jams a little on the bass guitar or takes on the odd crochet project.
Conor has been working at Eskenzi PR for over five years, working with a wide range of infosec clients focusing on everything from software security to malware and phishing. In that time, Conor is proud to have gained coverage through comments, articles and interviews for his clients across a wide range of top tier national, trade and broadcast publications. When not focusing on cybersecurity, you can find him reading, shouting at Chelsea on the TV, attending concerts and festivals, and arguing with his flatmates about music into the small hours!
Having started his journey as an Account Executive at Eskenzi PR, Rohit has risen through the ranks to the Account Director position, working on a range of clients within the cybersecurity space. With his journalism background, Rohit has been able to get his clients in the nationals on a regular basis, forging great relationships with some of the industries key reporters. When not throwing himself wholeheartedly into his work, he is either travelling, listening to music or playing sport.
As an Account Executive, Charley has enjoyed working on a vast range of creative campaigns across both cybersecurity and health tech/wellbeing clients. Having grown up forensically reading magazines, Charley has a deep-rooted love of print media but has enjoyed exploring newer channels, such as social media, as a way to tell impactful stories. She also loves dogs, cakes and Dolly Parton.
International Team Members
Tila Pacheco
West Coast US Account Lead
Driven by her passion for media relations, Tila has a solid track record of securing substantial coverage for clients to help them achieve their public relations goals. With a career spanning over 25 years, she has collaborated with businesses across diverse sectors, such as cybersecurity, retail technology, customer experience, and financial services.
In her role as a West Coast U.S. Account Lead at Eskenzi PR, Tila manages accounts for cybersecurity clients, overseeing the entire spectrum from strategic development to writing and media relations. Her expertise lies in orchestrating comprehensive PR strategies that elevate her clients’ visibility in the dynamic media landscape.
Beyond the realm of PR, Tila enjoys power walking through the hills of her neighborhood or cuddling up with her Persian cats and a glass of Sauvignon Blanc.
Katrielle Soussana
Account Executive
Based on the East Coast, Katrielle is responsible for hunting down media opportunities for her clients, crafting thought leadership articles, and driving rapid response activities with US media.
Highly versed in digital skills, Katrielle also supports with video editing and designing graphics for both Eskenzi and our global clients. When not focusing on PR, she enjoys spending her time cooking, reading, and dreaming of her next travel destination!
Suzanne Tuchler
Senior PR Consultant
Suzanne Tuchler brings more than 25 years experience creating high impact PR programs for technology start-ups. For the past seven years, Suzanne has worked exclusively with cybersecurity clients across almost every sector of the industry. With her deep understanding of cybersecurity, Suzanne helps clients differentiate their messaging and rise above the noise in an increasingly competitive marketplace. Suzanne excels at creating strategic, results-oriented programs that reach a broad cross section of industry media and analysts and help clients build their brand.
Suzanne spent the first half of her career on the corporate marketing side, helping startups grow to successful exits through both acquisition and IPO. Her broad experience in marketing communications, analyst relations, and channel sales gives her a unique perspective. It inspires Suzanne to ask the “so what?” and ensure that her clients’ messaging speaks to the very real needs of their customers.
When she’s not working, Suzanne enjoys playing flute, competitive tennis, and climbing high points from Kilimanjaro to Yosemite’s Half Dome.
Thomas Moore
US Account Lead
Thomas Moore is an award-winning public relations professional with a career spanning more than two decades focusing on high-tech with a specialization in cybersecurity. A seasoned writer with a penchant for media relations, he has worked with organizations of all sizes to raise brand awareness and build thought leadership. With extensive agency and corporate experience, along with a background in broadcast news, Thomas brings unique insight to help organizations rise above the competition. A husband, father of two, and a lifelong Texan, he is also an avid music lover and golfer. He holds an MA in Communication Studies and a BA in Journalism and Environmental Studies from Baylor University.
Dagmar Schulz
German Account Lead
Dagmar has been in the world of PR for over 20 years and worked with Eskenzi for over 5 years. Dagmar has focused on IT Security right from the beginning which happened by chance and has since became a life-long obession. In her work Dagmar is a master at balancing the needs of a client with what the media need for a good story. Dagmar has worked on both the vendor-side and now on the agency side for a host of Eskenzi clients like GlobalSign, Cylance, One Identity and Thales eSecurity as well as for regional brands in renewable energies, distribution, consultancy etc. In the last couple of years Dagmar has included filming in her pitches and work.
Florian Riener
German Account Lead
A specialist in cybersecurity PR, Florian works tirelessly at a high level working on Eskenzi’s strategy in Germany, blending his PR skills together with writing he manages to get excellent coverage for our Eskenzi clients in Germany. Working as an account Manager since 2010 Florian prides himself on regularly getting into the nationals with rapid response opportunities, pitching clients into the trades as well as managing to secure broadcast press for clients with local spokespeople.
Stefan Winter
German Account Lead
A seasoned PR professional Stefan looks after Eskenzi clients in Germany to make sure they are frequently quoted not only in the nationals but trade and verticals. Stefan also has a passion for creative writing and can manage to turn the dullest of press releases into shining interesting information that impresses the entire team.
Bruno Sanvoisin
French PR Account Lead
Bruno has been in the world of PR for over 20 years and has worked with Eskenzi for over 5 years. He knows the IT security and tech media inside and out getting many articles published not only in the trade and vertical press but receiving great coverage in the nationals. Bruno has worked for a range of international companies – Dell SonicWall, Baltimore Technologies, GlobalSign, Unisys, Toys ‘R’ Us, Amazon and other local organisations such as Gaz de France, Lyonnaise des Eaux – and specialized SMEs like Brain Lab.
Bruno is also on the board of the SYNAP (PR Agent professional organization) and gives lectures on the Masters degree for Strategic Communication at SUP’de Com Lyon.
Laëtitia Berché
French Account Lead
Has been in PR for over 20 years and drives the communications strategy for Eskenzi clients in France. Based in Paris Laëtitia is known for her specialism in cyber- security and has made that her trade mark.
Sophie Decaudin
French Lead
Sophie has also been in PR for 20 years with a deep knowledge of the cybersecurity and IT industry with a special focus on B2B corporate and product-related marketing methods, tools and tactics. Her media relations expertise has served everything from international groups to SMEs specializing in niche markets and to institutions.
Aurélien Rouby
Account Lead
He has been working in PR for over 15 years and focusing primarily on storage, Cybersecurity and cloud computing . Aurelien likes nothing more than getting his clients into the national press and onto Radio and TV.
How can we help?
We’d be delighted to discuss your marketing and communications requirements with you in more detail and we’re always happy to have a chat, so please get in touch!
+44 (0)20 7183 2849
